How do you market a new nose ?

With the boomers fighting their aging and new technologies more readily available, plastic surgery is becoming increasingly popular. Even if you've never considered a new nose, a new ad campaign developed by DDB Canada allows you to "try on" a new nose while drinking your coffee.

Not sure how you are supposed to see your new nose, but perhaps it's all about how others see you anyway...

Smiles for today from DotSign..